The Polish DPA decided that Panoptykon’s complaints against IAB Europe and Google, who are responsible for the functioning of targeted advertising, have a cross-border character, which means that they affect data subjects residing not only in Poland. In order to ensure a consistent application of the GDPR in the entire European Union, the Polish DPA referred our complaints to DPAs in Belgium and in Ireland where IAB and Google respectively have their European headquarters. This gives hope for a systemic change of how behavioural advertising works in the entire EU.

Jan Nowak, previously a general manager at the DPA’s office and a long-term member of PiS, the ruling party, will become the new chair of the Polish Data Protection Authority. The nomination raised controversy as to whether Jan Nowak meets the legal requirements for this position.

Your online profile is not always built on facts. It is shaped by technology companies and advertisers who make key decisions based on their interpretation of seemingly benign data points: what movies you choose watch, the time of day you tweet, or how long you take to click on a cat video.

Videos from CPDP 2019: Data Protection and Democracy are already available (featuring Katarzyna Szymielewicz and Karolina Iwańska).